What’s Your Online Store Worth? Quick FAQ Guide

Your online store has value. But how much? This quick FAQ guide gives you direct answers—the multiples, the formulas, and the factors that determine what a buyer will actually pay. Know Your Store’s Worth Check Your Valuation Today → Quick Answers (Top 5 Most Common Questions) 1. How much is my online store worth? Your store is worth 2.5x to 3.5x annual SDE. A store generating $8,000 monthly SDE ($96,000 annually) is worth $240,000-$336,000. 2. What formula do buyers use? Buyers use the SDE Multiple Method: Annual SDE x Multiple = Value. SDE = Net Profit + Owner Salary + … Read more

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How to Value a Shopify Store vs Amazon FBA Business

You’re ready to sell. Or maybe you’re just curious about what your business is worth. Either way, you need to know the valuation formula for your specific platform—because Shopify and Amazon FBA are valued differently, and using the wrong formula produces wildly inaccurate results. This guide walks through both formulas step by step, with worked examples you can apply to your own business today. Value Your Business With the Right Formula Check Your Valuation Today → The Core Difference Shopify and Amazon FBA businesses look similar from the outside—both sell products online. But from a valuation perspective, they’re fundamentally different … Read more

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5-Step Valuation Tool Process: From P&L to Listing Price

Every seller wants a simple answer: “What’s my store worth?” But the honest answer is: “It depends on how you calculate it.” That’s why the 5-step process exists. It takes you from raw P&L data to a defensible listing price—using valuation tools as inputs, not as final answers. This guide walks through each step in detail. Total time: about 30 minutes. Total value: potentially tens of thousands of dollars in pricing accuracy. Start Your 5-Step Valuation Check Your Valuation Today → Why Tools Disagree Before you start the process, you need to understand why you’re running multiple tools instead of … Read more

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